Janice's bio

I am a marketing professional with over 15 years experience working and consulting with small business entrepreneurs to help them effectively develop, position and execute their sales and marketing objectives.

My goal is to position my client and their businesses responsibly and in the best way possible. By understanding their strengths, interests and abilities as well as their business goals and objectives, I've been able to help my clients create a unique position in the market for their brand. Community involvement has been one area most of my clients have benefited from. One way,  I believe is taking steps to operate through use of alternative energy sources.

I am interested in working with businesses that are socially responsible and actively engaged in environmental sustainability issues. These organizations are particularly meaningful to me. Some of the other areas of marketing strategy I can provide for clients are:

Concept and creative branding development; Customer Analysis to help better define customer's unique attributes; Lead Generation targeted and relevant to viable customer segments, Customer Loyalty initiatives to build and create "raving fans" among customers and collegues within the business community. 

Currently, I am looking for independent contract opportunities to consult with organizations on improving their current sales and marketing efforts.