EcoTuesday Categories

Call for Applications: Acterra’s 2012 Business Environmental Awards

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November's speaker in Silicon Valley was Adriane Erickson from Acterra. If you missed the networking event last week, you still have a chance to apply for Acterra’s Environmental Awards, see below for more details.


Applications for Acterra’s 2012 Business Environmental Awards are now available - click here.  

 

This year’s categories are: Environmental Project, Environmental Innovation, Sustainable Built Environment, and the Acterra Award for Sustainability. 


Any business, municipality or organization located in the following counties is eligible to apply: Alameda, Contra Costa, Marin, San Francisco, San Mateo, Santa Clara, Santa Cruz County. Non-profits may also apply if environmental work is not their central mission. 


The deadline to apply is Friday, December 9, 2011. For more information, please contact awards@acterra.org

People for Bikes at Opportunity Green Conference

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Family bikingFrom speakers to sponsors to attendees, this year’s Opportunity Green Conference had many visionaries that spanned the green economy. One particular booth that I loved was peopleforbikes.org. People for Bikes, a non-profit focused on promoting biking across the nation. Many of our cities in the US need to incorporate bike lanes into their city planning.

 

Why do we ride? A few interesting facts from the People for Bikes’ website: 

47% of Americans would like to see more bike lanes, trails, and bridges in their communities.

  • I personally would love to see the Bay Bridge not only create a bike lane from the East Bay to Treasure Island but also from Treasure Island to San Francisco. How many people travel across by foot or by pedal on the Golden Gate Bridge a day? How wonderful would it be if the Bay Bridge would be accessible by foot or by pedal? 

1 pound of CO2 pollution cut for every mile pedaled. 

50% of trips Americans make are less than 3 miles.

  • How wonderful if you could get your exercise while commuting! 

$8,000 spent on average each year owing and operating a car.

3 hours of riding per week reduces the risk of hear disease & stroke by 50%.

$10 saved each day by commuting 10 miles round trip by bicycle instead of car.

 

This year’s conference theme of Accelerate fits perfectly with this non-profit.  “We chose the theme ‘Accelerate’ for this year’s conference because the successes that have gotten sustainably-minded people and companies to where we are today accelerates and offers the momentum to drive to an even better future.”

The goals of People for Bikes align well with the goals of green acceleration.

People for Bikes:

One for all: Build a national movement to improve bicycling in our country.

Opportunity Green:

We facilitate the movement to transform business for good, through advancing change and market transformation by providing open-minded professional unprecedented approaches to sustainability.

People for Bikes:

Let our voices be heard: Every six years, the federal government allocates billions of dollars to expand and improve our country’s transportation infrastructure.  We must improve our bike infrastructure to have the healthy planet everyone dreams of.

Opportunity Green:

Because we have the unique opportunity to do good for our world and our business simultaneously. Now is the time when our leadership is most needed, and will have the most impact on the future of our organization and communities.           


We must Accelerate the use of biking in order to have the future we all wish for.

 

Power to the Pedal People.

Accelerate At The Opportunity Green Conference This Week

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This week on November 10th and 11th, I will be representing EcoTuesday by attending the Opportunity Green Conference in Los Angeles. This is a wonderful conference that happens yearly with visionaries attending from the green economy. Go to the Opportunity Green website for more information.


This year’s theme of Accelerate fits perfectly with the current momentum of the green economy. We must continue this acceleration in order to have the amount of positive change we need in this world.


Personally, I am especially energized to listen to Conde Nast 2011 Designer of the Year, Yves Behar speak about Redefining Design. Founder and Chief Designer of fuseprojects, Behar has lead many inspiring projects including One Labtop per Child, underwear designed with compostable packaging, “See Better to Learn Better” and many more. Redefining the way we design products incorporating sustainability in every step of the way is the design of today.

Green Education, Green Jobs, and You

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What's the value of a green education in getting a green job? Here's your chance to find out!

 

The San Francisco Bay Area Chapter of the Project Management Institute has been holding a series of 3-hour interactive Green Project Management seminars on topics like sustainability at major corporations, case studies on green projects, and even fusion energy. For more, see the PMI SF Bay Area green blog.

 

Our November seminar, on Saturday the 19th, will cover the importance of green education in getting a green job. It’s crucial for project managers to be familiar with current legislation and how it affects the overall supply chain. As we move toward stricter standards and globalization of products and services, we must be informed about how products are harvested, manufactured, and distributed throughout the globe. Kelle McMahon, CEO of the Green Science Academy, will show us how the landscape of the job market has changed, making project management skills even more valuable -- in fact, vital -- in today’s job market. She will explain how the skills she developed as a project manager helped her build a company that supports the triple bottom line: people, planet, and sustainable profits. Moreover, she will explore how you can transfer your skills to a job in a green industry, as well as showing how green education will differentiate you from other professionals in the marketplace. If you’re thinking of moving into a green job, this workshop will be perfect for you.

 

To register, go to the PMI registration page

 

Seminar Series - Details

The Green Project Management Seminar Series is co-sponsored by Keller Graduate School and the Project Management Institute San Francisco Bay Area Chapter. The seminars are held on the third Saturday of each month from 9:00 am to 12:00 noon PDT, at Keller Graduate School’s Daly City location. For details and registration information, click here.

EcoTuesday Pitch Night

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This month San Francisco EcoTuesday was a little different. The night started with an emerald green jar full of business cards in which we randomly selected 10.  Instead of having one main presenter, we opened up the mic for 10 participants to present a 2 minute pitch of their company, organization or initiative to the group. 

 

It was exciting to hear more in-depth what some of the EcoTuesday members are working on. If you didn't make it out, or if you want a re-cap, you'll find a list of who and what was presented along with websites to each company and organization below... 

 

Mike Trenary of Reboot Our Schools which is "A non-profit dedicated to providing public schools with refurbished technology donations - and creating sustainable processes for maintaining those resources.  


Jonathan Mooney of Skip To Renew, a bio-based lubricants company. Their first product is a first of its kind, Re:cyclist Bike Chain Lube with other bio-degradable lubricants in development.

 

Todd Cooper of Waxelene -- Which is a natural & organic petroleum jelly alternative, which I was fortunate to get a sample of and am loving it.

 

Chris Murphy of  Zoom Forth which is a unique online job search which based on your skills, interest and work preferences, will match you with informational video interviews from a database of thousands to help guide your career decisions. 

 

Allen Price of Tresendas  which is a social network for people who travel. Tresendas lets you build a network of your closest friends and the close friends of your friends so you have an expanded network of people you can trust for travel recommendations and housing all across the world.

 

Lindsey Herrema, one of 5 co-founders of The Can Van, presented on behalf of her and 4 other Green MBA Grads from the Presidio Graduate School. The Can Van is a mobile beer canning service which will make getting canned beer more accessible to NorCal craft breweries. 

 

Josh Atlas of the Eight Fold Group, which is a social commerce agency that facilitates access for conscientious consumers to the sustainable products and services they want and need.


Heidi Smith of Carbon Flow, which "provides an integrated suite of software applications used by organizations worldwide to manage, monitor, and monetize their emission reduction and sustainable energy projects."


Ken Jacobus of Good Start Packaging, which provides environmentally friendly alternatives to disposable plastics "with a mission to reduce the massive amounts of single-use plastic clogging our landfills, waterways, highways, and forests."


Libby Klitsch of Tuvalu Design, which helps businesses and organizations through strategic design to reveal their sustainable practices, products and services to the world.

 

EcoTuesday continues to attract great people doing great work in the world, and it is always inspiring to hear what everyone is up to. The evening ended with our usual networking portion which is a great place to look for a job or that missing link for your project, whether that be a developer, project manager, an idea or just a boost of inspiration you're needing. 

 

I look forward to the next event which will be on October 25th (a Tuesday of course to maintain the continuity of the EcoTuesday name) : ) Location and presenter to be announced soon. 

 

Until then, keep living and greening the dream! 

Community & Stakeholder Engagement: Your Key to Success

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Your customers, investors, employees, investors, community, suppliers, and family.

This is just a short list of the many types of stakeholders that support your company. All stakeholders are important for the progress and prosperity of a business.

 

Strategic employee engagement is the most effective way to foster successful economic, environmental and social initiatives in a company. Employees are learning more about best practices around sustainability, which in turn helps to save the company money. Companies can support these new ideas to spur innovation that will have a ripple effect with the other stakeholders. When a company focuses attention on the employee stakeholder group, it thrives. 


On Wednesday, September 21, I will be participating in a roundtable discussion entitled, "Community and Stakeholder Engagement: A Sustainable Approach" and will be joined by representatives from B Corporation, The Green Chamber of Commerce, and the Centre for Sustainability and Excellence. We will discuss communities, renewable energy, stakeholder groups, and more. 


The event takes place at the Hotel Palomar from 6:30-8:30. The cost is $30 and food/drink is provided. The first ten people to sign up for the roundtable will gain free entry to EcoTuesday in SF, so register today!


During the roundtable, I will focus on the following: 


Employee Engagement Through Building A Green Team: Your Key To Sustainability

  • Your employees as important stakeholders
  • Tips you can use to get employees enrolled in your company's sustainability intitiatives
  • How strategic initiatives increases motivation and productivity

Please join us this month in cities across the country to meet new business contacts and friends. Our event this month will take place on Tuesday, September 27. We encourage you to register beforehand so that we know you'll be joining us. In San Francisco ten people will have the opportunity to quickly share their "elevator pitch" about their company in supportive environment! We hope to see you at an EcoTuesday this month.


By the way, our November event will be held a week earlier, on November 15. We will not be hosting a December event.

The Future of Solar -- Danny Kennedy of Sungevity

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Danny Kennedy, co-founder of Sungevity (the fastest growing company in the residential segment of the solar industry), joined EcoTuesday in July to 'shed some light' on the industry. Over 60 participants from all areas of sustainability joined us at the beautiful Bently Reserve.

 

Danny's expressed that the solar industry is looking good. There are plenty of jobs and the number will continue to increase as people begin to realize the potential of solar. "The solar industry already employees more people then the U.S steel production industry."

 

 

Although solar is currently less than 2% of the overall electricity use in the U.S economy, the exponential growth that is happening will fill the gap. Solar production has doubled - three times in the past three years. The price for solar will continue to decrease, making it more and more accessible for mainstream consumers to purchase. As the price of solar is decreasing, everything else (coal and other fossil fuels), are increasing in price. Solar power will soon be the low cost source of electricity as a result of this growth rate. Sixty percent of Sungevity's customers are in California, and Sungevity saves their customers 15% a month from day one with their particular solar product. 

 

Danny pointed out that "the United States uses 47% of its surface water for steam generation for turbines" (turbines which are used to power fossil fuel stations). He continued, "fossil fuels will be a part of our future for some time. The longer we prolong its use, our children will be worse off. The faster we adopt the lower cost technologies, the better off we are, from both a financial and environmental point of view."

Positive Change Happens

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Each time a participant comes to EcoTuesday, learns something new, and then shares it with colleagues, family, and friends  - positive change happens. Each time a participant comes to EcoTuesday and shares information with other participants about a new plan, product, or service that contributes to a new way of doing business - positive change happens. Each time a speaker comes to EcoTuesday and shares their knowledge and a few personal stories about the industry they represent - positive change happens.

Women in Sustainability

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Over the past few years, women have made great strides in all areas of sustainability. For example, women hold key positions in large solar companies, are driving sustainability initiatives in Fortune 500 companies, and have started businesses that have greatly impacted the food industry.

There's still so much more to accomplish!

As of 2010, there are only 15 women running Fortune 500 companies; this is an extremely small number which has seen movement only in the past few years. Despite this low number, women hold 39% of the leadership positions in the sustainability field. With the proliferation of environmental and sustainability positions in all sizes and types of companies, the number of women in game-changing, influential roles can only continue to increase. Many sustainability roles have been created in the past few years, and the type of work done within these roles and the impact they have will continue to evolve.

As companies begin to see the importance of supporting and cultivating women's leadership, and more women continue to strive in these key positions, the current business paradigm will positively shift. Women a great opportunity to truly make a mark in this field!

How Green Building Can Save Our World

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This April, San Francisco USGBC-logoEcoTuesday will feature Dan Geiger, Executive Director at the U.S. Green Building Council - Northern CA Chapter Tuesday, April 26th. Please join us to learn more from Dan on his very interesting talk around "How Green Building Can Save Our World"

Coming off the cusp of California’s new building codes took effect January 1, 2011, referred to as CalGreen, the codes have raised the floor on minimum building standards for new construction, incorporated green elements into base code, and as such are another manifestation of California’s leadership in the green economy.

As Dan states "There has been quite a bit of discussion about the relationship between the codes and rating systems like LEED".

Dan goes on to say, "Industry and policy analysts widely agree that LEED is significantly more rigorous than the new building codes1 2, and is the most powerful tool available for market transformation. In addition, LEED has systems for existing buildings, commercial interiors, core and shell, schools, neighborhoods and more. One way to think of all this is that codes define the floor (and are the law), whereas LEED sets the ceiling".

So with CalGreen codes and LEED Systems in place, "How Green Building Save Our World" will certainly make for a lively discussion.


The U.S. Green Building Council - Northern California Chapter is a 501(c)(3) not-for-profit, voluntary organization that educates, motivates, provides resources and advocates for industry transformation to build and maintain sustainable communities.

USGBC’s VISION: Buildings and communities will regenerate and sustain the health and vitality of all life within a generation.

USGBC's MISSION: To transform the way buildings and communities are designed, built and operated, enabling an environmentally and socially responsible, healthy, and prosperous environment that improves the quality of life.

In addition to having Dan lined up as our great speaker this month, we've got a great venue for networking. We are being generously hosted by Temple at their San Francisco office located at 540 Howard.

Known also as Green Temple, Green Temple aims to have the greatest positive impact and limit their negative impact.  They achieve this through internally implementing resource conservation measures, perusing innovative and inspirational solutions and engaging in the community.  As important as scientific advances and building materials are important, we also need to change the way we live and think.  With over 2,000 people a week coming through our doors resource management is exponentially important. By reducing their resource consumption we not only help the planet, but save money.

We get started at 6:30, come join us for some great networking, introduce yourself to a room of professionals, and to learn something new!

RSVP here, $5 online or $10 at the door.

Learn From Award Winning Creative Agency: Free Range Studios

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San Francisco EcoTuesday will feature Erica Priggen, Executive Producer at Free Range Studios this coming Tuesday. Please join us to learn from a Bay Area award winning creative agency working towards building a more just and sustainable world.

As the head of Free Range's video and entertainment department, Erica Priggen oversees the creative and strategic development of all of the company's video campaigns. With a Master's in Consciousness Studies, she brings a deep study of sustainability and systems thinking to her work, with a concentration on the importance of storytelling and mythology as tools for cultural transformation. Erica is the producer of Free Range's award-winning The Story of Stuff, as well as other hits such as 350.org, The Good Life, the Alliance for Climate Education's national high school assembly program, and the Autodesk Sustainability Workshop video series.

The mission of Free Range Studios is to enable their clients to communicate key messages and empower individuals to transform society through the innovative use of digital media, storytelling, graphic design and strategy. They amplify the impact of their work by inspiring others through values-driven business practices.

In addition to having Erica lined up as our fabulous speaker this month, we've got a great venue for networking. We are being generously hosted by Adobe at their San Francisco office located at 601 Townsend. This building is the oldest LEED-certified platinum green building in the world and we'll get a chance to hear a few words from the Adobe Green Team. Plus, both Honest Tea and San Francisco's Haamonii Shochu will be there to pour teas and tea-shochu cocktails.

We get started at 6:30, come join us for some great networking, introduce yourself to a room of professionals, and to learn something new!

RSVP here, $5 online or $10 at the door.

EcoTuesday Welcomes Four New Ambassadors!

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We have some exciting new ambassadors who have come on board in the last month or so.  They all have come in to our existing EcoTuesday cities to breathe life back in them.   We have brand new teams in Portland and the Silicon Valley.  We also now have assistance for Carol in Minneapolis to keep it thriving.   Thank you to all who have assisted in bringing our new leaders onboard.  We look forward to seeing what will happen in 2011.

 


Minneapolis

Jina Penn Tracy
Jina Penn TracyJina became interested in environmental issues after surviving a rare cancer at age 19, caused by a drug her mother had taken during pregnancy.  This led her to many years of organic gardening, child-rearing and cooking.  All while building and selling a small business.  Now, Jina puts that passion into "Ethically-Aligned Weath Management"; designing socially responsible investment & financial “life” plans for her individual, family and business clients as the owner of Raeheart Financial.

 Jina believes that EcoTuesday networking should be fill us with inspiration, buoy our spirits, and help us to create a foundation of support in our lives so we can accomplish greater and greater things.  She believes that deeper than the fight or flight instinct is the true survival instinct; the instinct in humans to come together, cooperate and create a better and more fulfilling tomorrow. EcoTuesday is a place to do just that.  For more, click here.

 


Portland

Pandora Patterson
Pandora PattersonPandora is very active in the Sustainability community in Portland.  She volunteers with environmental non-profit groups and is active in my neighborhood association. She is also a fan of public transportation and bicycling.  Pandora has a Website Development company and actively promotes implementing green business practices. She thinks through education we can show how businesses can be green and financially sustainable.  She also believes that business should include the 3 pillars of sustainability: Social Responsibility, Respect for our Environment and Financial Sustainability.  She loves PDX and believes it’s one of the most livable cities in the world. They have such great local businesses and resources in our great city.  Continue to keep Portland ahead of the curve to be the most livable city anywhere! For more, click here.

 

Kristy Morris
Kristy MorrisKristy is a budding creative mind, who has a background in visual communication. It is important for her to provide a well-executed design in all forms of media; print, web and photo, for small businesses. She is currently part of sales and marketing for Eclectic Home, a local business that provides unique, innovated, sustainable solutions for a healthy space. It is her goal to show that eco-friendly is more than paper bags and muted colors, she can show that it is fun, cutting edge and a trendsetter.  For more, click here.

 


Silicon Valley

Fenja Blobel 
Fenja BlobelFenja holds a BS in Business Administration with a concentration in Marketing and a minor in Environmental Analysis and Policy from Boston University. While at BU, Fenja built an Excel VBA metric model to assess a household's environmental impact with data collected from a self-developed comprehensive questionnaire. In May 2008, she received her LEED AP. Growing up in Germany and California influenced her understanding of how different cultures, habits, and norms can affect people's behavior towards the environment. Most recently, she lived an enlightening year in Tokyo, where she entrenched herself in Japan's sustainability industry.  For more, click here.

Awakening the Citizen

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When you throw something away, do you ever wonder: where is "away"? That trash has to go somewhere here on Earth, not just "away" from our sight.  We, on this ever crowded, congested and polluted planet, are rapidly running out of "away" places. Along with that trash, we are throwing away natural resources like air and water, people, and species. That "away" place for trash affects somebody, some creature or natural resources.

 

As a consumer society, we are living on an ecological credit card that is getting very close to maxed out. There is a limited amount of time to turn things around on this unsustainable path.

 

Where are we?

How did we get here?

What's possible for the future?

Where do we go from here?

 

A few months ago, I attended an "Awakening the Dreamer," symposium that posed these questions and discussed the answers. The event was truly life changing. I was eager to share this message with our EcoTuesday Dallas group.

 

Lawrence D. Cottle, a Dallas wellness practitioner and chiropractor, presented the talk, "Awakening the Citizen," to our small, but attentive Eco Tuesday Dallas gathering. Dr. Cottle is a trained ATD facillitator. He will be presenting a four-hour ATD symposium January 23, 2011 at the Unity Church.  The symposium will explore issues of environmental sustainability, spiritual fulfillment and a socially just human presence on this planet as the guiding principle of our time.

 

The talk offered many possibilities and challenges for us to consider.

 

He presented a passionate, articulate talk on this "Blessed Unrest" worldwide movement. The ATD movement offers hope in that the possibility of our time is greater than the crisis.

 

He emphasized that we are at a turning point. And time is running out.

 

ATD urges individuals to "wake up" from the trance of modern life that "more is not enough." In other words, the prevailing attitude that Earth and its resources are here to satisfy our needs. As a consumer society, we are told we must master and dominate the Earth. That attitude is driving our destruction and disconnecting us from nature.

 

ATD reminds us that we are all connected, wherever we live on this planet. We are one and we are not alone. We have become hypnotized by technology rather than waking up to the fact we are related to each other and part of the land. We are caretakers for Mother Earth.

 

For more information, go to oneEarth.org and awakeningthedreamer.org which reminds us that we "all live on an island that we can't leave."

 

Let's envision what is possible for the future. What is our role in turning around the biggest crisis in the world? We can connect with the worldwide grassroots "Blessed Unrest" society. At the rate we are consuming--approximately three to five planets' worth of resources--our current lives are not sustainable.

 

Can we be agents of change?

 

As my favorite poet, Mary Oliver, asks: "What are you going to do with your one wild and precious life?" To paraphrase the poet, let's ask: "What are we going to do with our one wild and precious planet?"

 

ATD suggests simple changes such as consuming only what we need, driving less, starting a spiritual practice as well as communicating these ideas with others.

 

Of course these are very idealistic, challenging concepts to grasp. Change is difficult. Yet together, let's wake up from this trance and not go back to sleep.

Cleveland EcoTuesday welcomes our first event sponsor: idgroup for October 26th

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We of Cleveland EcoTuesday are thrilled to have secured our first sponsor, idgroup, a consulting and creative firm specializing in whole systems, sustainable design and unique proprietary methodologies that help effect cultural transformation for clients.  This is done by aligning culture, image, and identity to drive client success.  Management guru Peter Drucker said, 'What gets measured, gets managed', and idgroup honors this by employing meaningful, values-based metrics to help effectively propel this critical culture work.  idgroup will be sponsoring our October 26th event which will feature a forum of all six candidates for County Executive - a new and influential leadership position.  The forum will be moderated by idgroup founder and president Dr. Mona Amodeo, who has been interviewed recently by Sustainable LIfe Media and just featured in a half hour program on PBS.  She also appears in the recently released documentary So Right, So Smart.   We are so fortunate to have her facilitate our powerhouse panel in an inclusive, impartial, and nonpartisan fashion.  Whole systems, values-driven approaches will be featured as the evening progresses. 

Brief commentary will also be provided by Joyce Burke-Jones, Cuyahoga County Sustainability Officer, to set the stage for the panel to follow.  

We are grateful for idgroup, our first /charter sponsor for EcoTuesday Cleveland! 

Social Entrepreneurs and the values of a sustainable future

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Entrepreneurs are famous for viewing crisis as opportunity, of turning problems into solutions. Instead of focusing their attention on their concerns, they focus on their influence. They start with whatever they can, and as they stay inside this circle of influence it grows and they can influence more and more. 

With the enormous social and environmental challenges we face, there has never been a more fertile field to grow companies and organizations that can rise to the challenge and innovate solutions to our most pressing problems.

Wilford Welch and David Hopkins are a dynamic intergenerational duo that are evangelizing the rise of the social entrepreneur. Together they wrote a book entitled, Tactics of Hope: How Social Entrepreneurs Are Changing The World. I heard a recent talk they gave where they put some flesh on the oft used term Social Entrepreneur.

Aside from harnessing the effectiveness of business and technology to solve problems, there’s a deeper shift that’s taking place in the very consciousness and values of these leaders. These shifts are what are guiding and informing their decisions and business models.

 

Wilford identified 12 values that helped create the present, unsustainable state, and then gave examples of how each of these values is evolving into a value that can help create a sustainable human presence on the planet.

Old Values            Sustainable values

More is better  ----------- Enough is enough

Me  ------------------------- We   

Transaction -------------- Relationship

They must solve it ------ I am the solution

Growth/profits ----------- People Planet and Profit

Take from nature ------- Learn from nature

Money is power --------- Money is energy

Isolate and solve ------- Systems thinking

Top Down ---------------- Bottoms up/top down

Knowing it ---------------- Living It

It’s important to note that there’s nothing wrong with the previous value systems. They arose at a time to address the problems of their era and did a fine job at it and now It’s time to upgrade the operating system. One could even go so far as to say that if we hadn’t gotten ourselves into this mess, we wouldn’t have had the proper motivation to create such elegant solutions that are capable of helping humanity find it’s long term ecological niche. In the next cycle, I’m sure these values will have created a host of problems for future generations to solve. Our job is to work like hell to ensure that future generations have a chance to have their own problems.