Silicon Valley

Ambassador Notes

Silicon Valley is the nation's tech capital, and has a history of being the home to many innovative companies that have a huge impact on all of our lives. Many longstanding companies are shifting their business models over to add more sustainable frameworks. We're happy to have EcoTuesday be a part of this change.

Kudos To Our Shirlaws Business Coach

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I felt completely honored when Tony Cooper of Shirlaws told me that he’d like for EcoTuesday to be his “Love” client. I had been learning bits and pieces of the Shirlaws “frameworks” when I would eavesdrop on his coaching sessions he had with my husband, Aaron (of CivicActions). In my head I would apply the red/blue/black framework to my company, EcoTuesday, and visualize the progress that could be made. It was such a gift to start my monthly meetings with Tony.

 

At the very beginning, Tony asked me about the parts of the company that were working and not working and we analyzed all of these areas together. In a short period of time, he supported me in finding solutions for many of the aspects that “weren’t working”. Very soon, the company was on a completely different trajectory. Tony helped me gain the courage and confidence that I needed to make some difficult decisions that I’d been grappling with for a quite awhile. We celebrated the areas that “were working” and applied the same models to other parts of the business.

 

The Shirlaws IP is absolutely incredible. More businesses and businessowners could be more successful if applied the Shirlaws frameworks into their business. The approach is unlike any that I learned in business school. It is more holistic of all areas of a businessowners life – so it is more applicable as people move through different stages of their business, both mentally and physically.

 

Tony is an excellent listener. He was always present with me, as if I were his only client (and I know how busy and in-demand he is!). He has the ability to clearly explain complex issues in ways that applied to me on both a personal level and a business level. These two areas of life are so tightly intertwined! Oftentimes, he helped me take a step back and remove myself from a specific scenario so that I could get a bigger picture of what was going on with an issue, project, or difficult situation. That is so challenging for me to do on my own, since I am so tied to every aspect of my business. He’s smart and incredibly knowledgeable about the business world. What’s most important, though, is that he is incredibly heart-connected and has the ability to go deep to find the core aspects of what motivates and inspires people (or finds those that do the exact opposite). He served as a guide while I navigated through the ups and downs of being a businessowner, essentially “feeding” me questions so that I would essentially develop my own solutions.

 

Tony helped me to let go of the unnecessary parts of EcoTuesday that weren’t serving its future, despite my holding on for fear of “failure.” My monthly meetings with Tony were a place where I could share all of my deepest, darkest fears and insecurities about my business, knowing that he would still love and support me. I could also share my successes and triumphs, many of which I could not achieved without his knowledge and insight.

 

Again, I feel fortunate to have worked with Shirlaws, and more specifically, with Tony. Our time together made a huge, positive impact on all areas of my life.

DailyCleanTech: The Invention that Leads To the First Prediction of the Greenhouse Effect

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On August 22, 1834 America astronomer Samuel Pierpont Langley is born in Boston Massachusetts (d. February 27, 1906).  His invention of the bolometer helped him measure infrared radiation, which helped Svante Arrhenius make the first calculations on the greenhouse effect.

Langley’s interest in astronomy began early in his youth with a small telescope owned by his father. By age 20 he and his brother were building their own.  As a young adult he taught at Harvard College Observatory the United States Naval Academy, until 1867, when he moved to Pittsburgh, Pennsylvania to direct the new Allegheny Observatory and serve as professor of astronomy at the University of Pittsburgh. 

In Pittsburgh he researched the Sun and the effect of its solar radiation on the Earth’s atmosphere.  To conduct his research, Langley invented the bolometer to measure infrared radiation, versions of his original design are still used today.

The bolometer is a radiant-heat detector that is sensitive to differences in temperature of one hundred-thousandth of a degree Celsius (0.00001 C) . Composed of two thin strips of metal, a Wheatstone bridge, a battery, and a galvanometer (an electrical current measuring device), this instrument enabled him to study solar irradiance (light rays from the sun) far into its infrared region and to measure the intensity of solar radiation at various wavelengths.  Langley’s measurement of interference of the infrared radiation by carbon dioxide in Earth's atmosphere was used by Svante Arrhenius in 1896 to make the first calculation of how climate would change from a future doubling of carbon dioxide levels.

In 1886, Langley received the Henry Draper Medal from the National Academy of Sciences for his contributions to solar physics. His publication in 1890 of infrared observations at the Allegheny Observatory in Pittsburgh together with Frank Washington Very was used by Svante Arrhenius to make the first calculations on the greenhouse effect.

By 1887, Langley became Secretary of the Smithsonian Institution Secretary of the Institution, where he would serve until his death in 1906, from paralytic stroke.  Pall beareres at Langley’s funeral included the Chief Justice of the United States Supreme Court Melville Fuller and Vice President Charles W Fairbanks.

Follow DailyCleanTech here on EcoTuesday or on FaceBook and Twitter ( @DailyCleanTech ).

Reduce, Reuse, Freecycle!

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We're all aware of the virtues of recycling and have become experts at sorting our waste in proper bins. Recycling has become a big business and has generated many jobs in communities all over the country.

 

Before you recycle specific items, can you offer them to others who can "reuse" them instead? Reuse is about taking items that are not useful to you anymore and redistributing them to other people who can continue to use them. This is a great way to ensure that items such as building materials, manufacturing tools, office furniture and other supplies have a longer life cycle before they are recycled or even put into the landfill if they're made of materials that cannot be recycled. Oftentimes, broken reused materials just need a little attention and can be easily fixed, which saves a lot of money for the person or company who acquires the item. One of the best ways to offer or acquire reused items for your home or business is by connecting with others in your area on Freecycle. People in hundreds of communities give away and receive free items with the goal of keeping this "stuff" out of landfills. Reuse is definitely one of the keys to sustainability, and helps to create a cleaner environment and more sustainable economy!

Passion, Anyone? A TedX Talk

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Each month we ask you  to share your "passion" as it relates to sustainability. It's a great way for other participants to learn about what is important to you, and what drives you to do what you do everyday.

 

It seems that many of us are passionate about developing solutions for people to live healthier lives. There are millions of people who live below the poverty line. These people do not have access to clean water, food and safe housing. Global sustainability and the eradication of poverty go hand-in-hand. One of the key points to the Millennium Goals is to reduce poverty by half before 2015 and to improve the lives of at least 100 million humans before 2020.  

 

We are fortunate to have many organizations all over the world that are dedicated to helping people get out of poverty. Our friend Sam Daley-Harris from RESULTS (an organization dedicated to ending poverty around the world) was recently featured in a TEDx NJ Libraries talk discussing "Purpose, Poverty, Pitfalls, and Redemption". This video is a great example of the power that one person or group of people can have when they are truly passionate about what they're doing!

Urban EcoTourism - Is it really real?

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Silicon Valley EcoTuesday chapter organized an interesting talk in July. Don Eagleston, the President and CEO of the Sunnyvale Chamber of commerce talked about `Authentic Urban Ecotourism’. Don is a leader in establishing Ecotourism plans in urban environments, a concept new to conventional Ecotourism. In this talk this month Don defined the criteria required for authentic ecotourism and how it differentiates itself from greenwashing and adventure tourism.

Welcome Our Four New Ambassadors

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I'm happy to introduce our four new EcoTuesday Ambassadors!
 
We have new ambassadors in Portland, Dallas, and Los Angeles, stepping up in huge ways as we transition the cities.  There has been nearly seamless transition, thanks to Jennifer, Ann, Anna and Karen for making this happen.
 
We are excited to have strong teams ready grow EcoTuesday!
 
Thanks so much to everyone out there for joining me in welcoming the new family members!
 
chau,
Nikki
 
HERE GOES - OUR NEW AMBASSADORS!
 
Dallas
Brittany (BJ) Ellis
I am passionate about developing authentic, sustainable relationships in my community. Green Networking is not about "Us vs. Them." It is about you and me. Where can we find a common ground to connect? In other words, let's be friends first, then talk business. My specialty is producing community events that educate, inform, and entertain individuals on sustainability topics such as the environment, health, and wellness. I am also a freelance writer, media consultant and active community volunteer.
   
Gitanjali (Mishty) Deb
As a talented attorney, green consultant and project manager Mishty has workedin both the public and private sectors. She focused her undergraduate studies on economics and environmental science. She continued to the University of Texas Law School were she published several law review articles in the area of environmental regulations with her unique ability to draft innovative and persuasive arguments. She has a talent for being a team player and for forging solid alliances with strategic partners. Her primary focus is to provide practical and sustainable solutions that helps transform long-term business goals into reality while addressing daily operational challenges. 
 
Los Angeles
Lia
I am passionate about holistic living, integrative medicine and sustainability.  For the past several years I have been involved in research in education and mindfulness. Through my studies, I have had the privilege of learning about many different modalities in healing.  One in particular resonated with me so strongly that I am now a Reiki Master Practitioner and Teacher
 
Portland
Gina Binole
Gina Binole has nearly 20 years in the communications business. She spent much of her career as journalist, covering government, business and the environment. She left newspapers and hopped on the dotcom bandwagon in the late '90s before launching her own strategic communications company, GBM Communications in 2001. She joined the Oregon Training Network in February 2010, where she helps educate workers with the hopes of creating a more robust economy.

Daily Cleantech: Aleksandr Stoletov and the First Solar Cell

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On August 10, 1839, the eminent Russian physicist Aleksandr Grigorievich Stoletov is born (August 10, 1839-May 27, 1896).  Stoletov built the first solar cell based on the outer photoelectric effect (discovered by Heinrich Hertz in 1887).

Born to the family of merchants in 1839, Alexander’s early life was one of study. He learned to read by the time he was four.  Between 1849 and 1860 Stoletov studied physics and mathematics at Moscow State University, where he would become a teacher in 1865.  As a professor worked to establish a physics laboratory for the school (which opened in 1872), so students would not have to go abroad to preform research. By his mid life, Stoletov was a world renown physicist, having developed a theory of “electro-techniques” and discovered important patterns in the magnetism of iron.

In 1888, he turned his attention to the photo effect, which was discovered by Hertz the year before.  He built the first solar cell based on Hertz’s theory and earlier solar technology developed by Charles Fritts in 1883.  Stoletov’s cell was more stable and reliable than the highly inefficient Fritts model.  But it was not until Russell Ohl patented the idea of the junction semiconductor solar cell in 1946, that the modern day solar panel was born.


Additional Stoletov contributions to solar energy also includes the fact that solar cells decrease in efficiency as they age and the direct proportional link between the intensity of electromagnetic radiation acting on a metallic surface and the photocurrent induced by this radiation.  This became known as Stoletov’s Law.

Daily Clean Tech: John Ericsson and His “Sun Engines”

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John EricssonOn July 31st, 1803, Swedish inventor John Ericsson was born (July 31, 1803 – March 8, 1889).  Most famous for his design of the USS Monitor, Ericsson explored commercial applications for solar power and build seven “sun engines” between 1868 and 1875. 
The “sun engines” were powered by steam or hot air and fueled by solar energy.

After inventing in England and being forced to give up all of his English patent rights to pay off his debts, Ericsson immigrated to America in 1839.  He is most well known for his engines and maritime propulsion systems, such as the first marine “screw” propeller-driving iron steamship, the USS Princeton (the first propeller driven warship), and the ironclad Civil War warship the USS Monitor

While his maritime inventions brought Ericsson fame and success, he found himself deeply distressed about the rapid consumption of coal as a fuel source.  He and his contemporaries already feared it was running out.  To provide society with alternatives, Ericsson explored renewable energy sources such as solar, tidal, wind and gravitational power. 

In one of his many scientific papers on the commercial use of solar energy in the 1870’s Ericsson wrote, "a couple of thousand years dropped in the ocean of time will completely exhaust the coal fields of Europe, unless, in the meantime, the heat of the sun be employed... the skillful engineer knows many ways of laying up a supply when the sky is clear and the great store-house is open, where the fuel may be obtained free of cost and transportation."

In the book Contributions to the Centennial Exhibition (1877, reprinted 1976) Ericsson presented his "sun engines.”  They collected solar heat for a hot air engine.  He built the first one in New York in 1872 and had intended Californian farmers to use the sun engine for irrigation purposes.  However, nothing came of the project.  Several designs later, Ericsson’s engines were a commercial success, but the heat was supplied by methane gas, instead of the sun.

Despite this design modification, Ericsson’s life contributed to the exploration of renewable energy and his efforts paved the way for the advancement of clean technology. 

Follow Daily Cleantech on EcoTuesday, on Twitter and Facebook.

Your Personal Sustainability Path

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(This is from our July 23rd newsletter. Enjoy!)
We work tirelessly to develop amazing sustainability frameworks for our business. Our companies embrace social responsibility by giving back to the community. We focus our efforts on creating products that are toxin-free and do not create waste. There's still a very important component to this picture: our own personal sustainability.

What does personal sustainability mean to you and what are you doing to educate yourself?

Here are a few suggestions for resources that might be useful to you:
  • Make smart choices about your personal products: the Environmental Working Group is an organization full of scientists, engineers and a whole bunch of other smart people who conduct tests on products that might be harmful to your health. Do your research before you make your purchase!

  • With The Good Guide, you can research information on 65,000 "healthy, green and socially responsible" food, toy, personal care and household products. The company uses a comprehensive methodology and ratings system so that you can easily and quickly find information that is most useful to you. You can even see if a specific company is a socially responsible business!

We hope these sites support you so that both your business and personal sustainability are in alignment with one another.

Wondering what other EcoTuesday participants do to ensure that their personal sustainability reaches high standards? Ask them this month in person at one of our 9 events across the country! This month sustainable business leaders will meet on July 27th. As usual, we have incredible speakers in each city that will share about their area of expertise. Afterwards, you can share about yourself so that an entire roomful of people will know about the sustainability-related projects you're working on. Be sure to join us and please RSVP beforehand.

Take care, Nikki Pava

Donate to Grid Alternatives Solarthon! Put Solar Panels on Low-Income Homes & Win a Kill-A-Watt!

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I'm participating in a fundraiser called Solarthon, which is GRID Alternatives' annual solar installation block party and fundraiser. GRID empowers communities in need by providing renewable energy and energy efficiency services, equipment and training. With Solarthon, we're raising money to put solar panels on the roofs of homes owned by low-income homeowners. On July 31st (this Saturday!) a whole group of us will be working away on the top of someone's home, adding solar grids!


My goal is to raise $500 and I'm almost halfway there! If I reach $500 and you are my biggest donor, you will receive a great prize of a Kill-A-Watt so that you can measure your electric output in your home or office.


I'm really excited to be involved with GRID and this fundraiser. I feel that solar is one of the best options for our country to reduce its dependence on foreign oil. Solar on low income homes also means that homeowners will have more resources to put towards healthy food and education. It's a win-win situation!


Please donate what you can to my fundraising goals. I appreciate it all! Donating through this website is simple, fast and totally secure. It is also the most efficient way to support my fundraising efforts.


:::: Nikki's Fundraising Page :::::


Many thanks for your support! If you know of anyone who might like to contribute to having more solar in our community - please don't hesitate to send them this link!


Best,

Nikki

Ambassadors

Upcoming EcoTuesday Events

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