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Veriflora®, one of this year's Opportunity Green Conference sponsors, is a leading sustainable agricultural certification and eco-labeling program recognized as the gold-standard in the floriculture and horticulture industries. Most of the flowers around the conference as well as the long stem roses that were given out during Thursday evening's party were Veriflora certified.

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Veriflora<!--[endif]-->® certified growers who participated include California Pajarosa, www.pajarosa.com; Resendiz Bros., www.resendizbrothers.com; Green Valley Floral, www.greenvalleyfloral.com; and F & B  Farms and Nursery, www.fandbfarms.com.

Veriflora certifies cut flowers, potted plants, improved input devices, and peat moss products through its ‘Responsibly Managed’ peatlands annex.  The multiple attributes of sustainability addressed by the Veriflora certification (for more information click here) include:

1. Environmental Sustainability 

Sustainable Crop Production

Resource Conservation and Energy Efficiency

Ecosystem Protection

Integrated Waste Management       

2. Social & Economic Sustainability

Fair Labor Practices

Community Benefits

3. Product Integrity

 Product Quality

Product Safety

If you want to know where to buy Veriflora certified fresh cut flowers or potted plants, go to the Preferred Retailer Program page on the Veriflora website.